Frequently when I am speaking with other writers and I bring up the subject of article writing, I often get a response like "I'd rather have a brain surgery, I just can not write", or "my spelling is terrible and my grammar is not much better". In my view, the first excuse is just a matter of attitude. The latter excuse falls on deaf ears because all major word processing programs have good spelling and grammar checking abilities..
We're not speaking about something that would qualify for the Pulitzer Prize in literature, just articles dealing with a topic that may be of interest to a group of people that also may happen to have an interest in your particular business endeavor or activity.
Although not as dramatic as the college professor's dilemma of "publish or perish", many Internet marketers have found that the publicity and traffic that articles can bring to their website is second only in importance to actually making sales.
When writing articles, begin by clearly defining what you wish to write about. Focus on the topic and the general message that you want to communicate. Sometimes you will start with a title and expand from there, and other times the title will be the last part you write.
Organize your material (be it knowledge, thoughts, or opinions) into a logical sequence or order. Don't try for the finished product in the first draft. Just let your mind, and words, to flow and get some words down on paper. This could happen in a single writing, for longer articles, it may be done in several rough draft sessions perhaps broken into logical sections of what will eventually become your finished article.
Once you've completed the rough draft, it's time to make your changes, smooth the rough edges, and perhaps do some juggling in terms of organization. Run your text through the spelling/grammar checking tool of your word processor and make the applicable adjustments.
Now that the body of words that you have created is "technically clean" from a spelling/grammar standpoint and you have satisfied yourself with the organization, its time to do the final styling or polishing to ensure readability (that may or may not be a word, but I'll claim poetic license and go ahead and use it). Read your article out loud to yourself and capture a feel for the emphasis or rhythm. The readability of the entire article can be influenced by changing the sequence of words and/or exchanging one like-meaning word for another. The final goal is to invite readership.
Many entrepreneurs use their articles as a integral component in catapulting successful internet marketing careers, creating very extraordinary incomes. Remember, with regard to writing articles, you're better than you think you are...it's all about attitude!
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